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Moscow, «IQ-апартаменты», Пресненская набережная, дом 10, с.2, этаж 20, офис 187 +7 495 648 00 00
Instagram contests
Digital Marketing

Period: 2020

Average ad reach: from 4,000 to 11,500

Realization: holding contests for our followers together with well-known brands and companies including Patrizia Pepe, Zasport, I am studio, Thalgo, Erborian, dr.Jart +, Black Star Fitness, Synergy Online Forum and others.

Several mechanics were implemented: 1) subscribing to accounts and mentioning a friend, 2) posting stories, 3) going to the site and answering a question, 4) the best story according to the editorial board.

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